Michelle Murray

Michelle commenced in the Chief Executive role in January 2013. She has extensive experience in healthcare management in Primary Care and has worked across sectors to include the District Health Board, Primary Health Organisation and NGO (Kaupapa Māori and mainstream). Michelle achieved a Master’s in Business Management (MBA) with distinction in 2013.

Michelle’s role includes:
• Engaging with key stakeholders to set the strategic direction for the Eastern Bay Primary Health Alliance;
• Operationalising and managing the implementation of the strategic direction to include the New Zealand’s Primary Health Care Strategy;
• Design, review and implement models of care for the Eastern Bay population; and
• Relationship management.



Jeane Rossiter

Jeane commenced with EBPHA in May 2011. Her involvement in the health sector spans 38 years, including roles in laboratory, pharmacy, and general practice reception and management.

The Role:
• Supporting general practice to achieve the Minister’s health targets, as well as increasing the performance of the EBPHA to meet the requirements of the Integrated Performance & Incentive Framework.
The Challenge:
• Is to engage and increase the knowledge of all key stakeholders so that the hard work that is being done in general practice is accurately “captured, counted and recognised”.
The Goal:
• Is to ensure that all practices have quality processes and systems in place to achieve and maintain all targets with no disparity in accordance with the Treaty of Waitangi.


Russell Ingram-Seal

Russell joined the EBPHA as a Decision Support Manager in August 2012 and comes with both business and health experience. Previously, Russell worked for the BoPDHB, firstly as a Decision Support Analyst for Whakatane Hospital overseeing organisational, financial and KPI performance. Secondly as a researcher Evaluator providing research on population health, outcomes, inequalities and impact evaluation of public health interventions.

Russell’s role:
• Support the strategic direction of EBPHA by providing robust analysis, research and evaluation of current practice;
• Actively build and promote evidence based best practice and prioritisation of projects based on health inequalities.



Kirsty Gregory

Kirsty started out in the finance sector many years ago working for the Bank of New Zealand for 4 ½ years, and began the National Certificate of Business Studies through Waiariki Polytechnic. In 1990 she left the banking sector to get married and have a family. While a mum with 3 preschoolers, she joined Edgecumbe Playcentre and worked her way through the Playcentre Early Childhood education. She trained as an early childhood supervisor as well as taking on financial roles both at centre level and regional level, and becoming the Education Convenor for the Eastern Bay of Plenty Playcentre Association. With her children at high school, she joined the Eastern Bay Primary Health Alliance in 2010, as a finance and contract support person.

Kirsty’s current role is Business Manager for EBPHA. This includes development and maintenance of contract, financial and monitoring systems and processes. It involves meeting financial obligations with the DHB contracts, processing accounts receivable and payable for the organisation and financial forecasting in all.

She is also involved in many contracts collating data and financial information as well as being the Minor skin Co-ordinator.


Keith Gregory

Keith has a Bachelor of Computing, Communications and Technology; is a MedTech certified engineer and has over 30 years’ experience in the ICT field.

Keith’s role includes: 
• ICT strategy and support of the EBPHA;
• ICT advice and support for member General Practices;
• Representing ICT issues to local, Regional and National forums;


Greig Dean

The Integrated Case Management (ICM) Service supports General Practice in the care of patients with chronic conditions and / or complex needs by providing case management and navigation services that support and compliment the clinical objectives.;  


Liz Spence

Liz moved to New Zealand from the UK in 2006 where she worked as a Specialist Practitioner Community Health Visitor. She initially worked for the Bay of Plenty District Health Board as the Smokefree Coordinator, before moving to the EBPHA. Liz’s qualifications include a practicing New Zealand Registered Nurse; BSc Honours Specialist Practitioner Community (Health Visitor) First Class; Nurse Prescriber (UK); and a Quit card provider.
Liz’s role includes:
• Coordination, planning, monitoring and evaluation of the community based Diabetes and Heart Health self-management sessions;
• Assisting practices to achieve Smokefree health target; and
• Smoking cessation coordination



Mereana Waaka-Murch

Mereana is of Te Arawa – Ngati Pikiao and Tainui – Ngati Mahanga descent.

Her nursing career in Diabetes commenced in 1994 as a new nurse graduate with Waikato District Health Board. As a team member of the Waikato Regional Diabetes service, Mereana was based at Tokoroa Hospital, South Waikato.  Her role covered the Hospital wards, outpatient clinics and  community with a focus on General Practice collaboration.  The South Waikato catchment held a large Maori and Pacific Island population.  During her Diabetes nursing career Mereana has undertaken the Diabetes nurses accreditation process, and represented nurses at a national  level with the Diabetes Nurse Specialist Executive Committee, NZNO (now known as the Aotearoa college of Diabetes nurses NZNO) during this time she was elected vice and chair and held these roles for their term.  Mereana has enjoyed a variety of Diabetes nursing and strategic positions having worked for both the Waikato and Northland District Health Boards, Manaia PHO Northland, Western Bay of Plenty PHO, and a secondment with the Ministry of Health.

Mereana’s current role is an innovative joint initiative between the Bay of Plenty District Health Board and Eastern Bay Primary Health Alliance encompassing both Primary and secondary health sectors. Mereana works 3 days a week for the PHA to develop Diabetes services in the community with a focus on supporting and building capacity in General Practices. The other 2 days a week Mereana works as a Diabetes nurse team member at Whakatane hospital covering wards and holding Diabetes nurse led outpatient clinics.   

“Ehara taku toa, he takitahi, he toa takitini, my strength is not of one but gained from many”.  



Sandra Ball

Sandra Ball R/N works part-time as a District Nurse in Opotiki and also provides clinical leadership for the EBOP Acute Rheumatic Fever Primary Prevention projects (school based and rapid response) and the cellulitis prevention pilot in the Kawerau, Te Teko and the Te Mahoe communities.

She began this mahi in 2008 whilst undertaking post graduate nursing studies, spurred by TTO Public Health registrar Dr Belinda’s Loring’s report on the incidence RF in the BOP and Lakes districts. Her awareness of the full implications of ARF resulted her advocating with the local PHO to take an active stance against ARF. Since 2010 she has been funded by the BODHB via EBPHA to provide clinical leadership to the four ARF primary prevention projects based at Opotiki (Whakatohea Iwi and Social Health Services), Kawerau (Eastern Bay Primary Health Alliance), Taneatua for Ngai Tuhoe rohe (Te Kaokao o Takapau) and Murupara (Te Ika Whenua Hauora).  


Julia De Silva

Clinical Lead for the School Based Health Service (SBHS) and Youth Sexual Health Educator:
• Provide School Nurses with professional leadership, oversight and support;
• Facilitate and deliver professional development for School Nurses;
• Maintain positive professional relationships between the school and the EBPHA;
• Support continuous quality improvement in SBHS;
• SBHS Standing order development and review.
Clinical Lead for the Youth Health Check Programme to Improve Access:
• Monitor utilisation of the programme;
• Support primary health care providers with programme utilization.